1. How do I find the right content for my target market?
Understanding your target market will help you find the right content. As yourself “What are my customer’s interested in?” “Why would they want to reads this?”
2. Does it work?
Social Media can help any business reach clearly defined goals of customer engagement with the proper strategy. But it requires time consistency and attention to detail.
3. How do I know which ones will work best for me?
Start off with the one that best resonates with your target market and then branch out.
4. I have a member of my staff posting for us? How is what you do different?
This is a solution that can be economical and perceived as an easy solution, but it can also bring mediocre results because unless the staff member is trained to manage campaigns and posts and write blogs that are relevant to your company personality you won’t see much activity. It will be treated as an afterthought in this type of scenario and weeks and months can pass by without a post. Sometimes content is not double checked for typos and spelling errors and can content can quickly become irrelevant.
5. What should I do to start a social media campaign for my business?
You can start by writing engaging posts on Facebook, Twitter, Instagram, Pinterest, LinkedIn and Google+. Utilizing Facebook ads can also kick of your social media campaign.
At Prediq, we are, and have always been, committed to growth and progress in order to best serve our clients. As we all continue to adapt to the “new normal” resulting from the COVID-19 global pandemic, we have the resources and are ready and able to help your business not only navigate the changes, but discover new opportunities to come out stronger than before.
In a digitally-driven world, communication and connection are king, and we recognize the need to provide our clients with various ways to both connect with us and with their own customers and clients. We communicate daily with our global team virtually, and have expanded our communication tools over the past 4 years, using video communications such as Zoom, Google Hangouts and Skype to virtually connect with our clients when face-to-face meetings are not possible. We’ve assisted many clients in adopting these types of communication channels, as well as new remote working platforms and more, to stay connected and help smooth the transitions.
As the business landscape readjusts, we’ve transformed our strategies to reflect those changes, and we remain as committed as ever to providing an unparalleled customer journey. We are refocusing energies and reengaging with our clients, and like most businesses, we’re reassessing and optimizing our efforts. And we’re facilitating transitional strategies to support and assist our clients as they restart their marketing efforts in innovative ways designed to enhance performance in today’s challenging climate. We’re here with you, looking forward to brighter days and a bright future ahead. Feel free to check out this video where our CEO, Alex Oliveira, shares tips on Digital Marketing during the pandemic.