Travel and Tourism, Accomodations, Sports and Entertainment, Local Delivery Services
The hospitality business is a globally interconnected industry requiring a constantly updated digital presence. The importance of technology to provide real-time availability and pricing on your website cannot be understated. Many hotels and resorts often rely heavily on portals such as Expedia and Orbitz; however, those portals will not create loyal guests. Whether you are a local hotel or a global tourism brand, reaching the right target at the right time is critical in the hospitality industry.
By creating compelling digital marketing campaigns, including pay-per-click (PPC) campaigns, video marketing, social media and more, your business can secure brand loyalty from guests. A couple of poorly managed comments or negative reviews could quickly damage your hard earned reputation. Above and beyond all, hotels and resorts must monitor their social media signals, reviews from search sites like Yelp and create a plan for reputation management. Developing a good social media marketing strategy along with solid search engine optimization techniques will ensure a successful presence in today’s digital market.
At Prediq, we are, and have always been, committed to growth and progress in order to best serve our clients. As we all continue to adapt to the “new normal” resulting from the COVID-19 global pandemic, we have the resources and are ready and able to help your business not only navigate the changes, but discover new opportunities to come out stronger than before.
In a digitally-driven world, communication and connection are king, and we recognize the need to provide our clients with various ways to both connect with us and with their own customers and clients. We communicate daily with our global team virtually, and have expanded our communication tools over the past 4 years, using video communications such as Zoom, Google Hangouts and Skype to virtually connect with our clients when face-to-face meetings are not possible. We’ve assisted many clients in adopting these types of communication channels, as well as new remote working platforms and more, to stay connected and help smooth the transitions.
As the business landscape readjusts, we’ve transformed our strategies to reflect those changes, and we remain as committed as ever to providing an unparalleled customer journey. We are refocusing energies and reengaging with our clients, and like most businesses, we’re reassessing and optimizing our efforts. And we’re facilitating transitional strategies to support and assist our clients as they restart their marketing efforts in innovative ways designed to enhance performance in today’s challenging climate. We’re here with you, looking forward to brighter days and a bright future ahead. Feel free to check out this video where our CEO, Alex Oliveira, shares tips on Digital Marketing during the pandemic.